Looka is a solid logo generator if you only need a logo. But when you want the full package — brand guidelines, social templates, email signatures, mockups — the pricing gets steep. You end up paying $96/year for the Brand Kit add-on, on top of the logo purchase.
BrandSnap AI vs Looka
Every dimension that matters when choosing a brand identity tool.
| Feature | BrandSnap AI | Looka |
|---|---|---|
| Output | Full brand kit (logo + colors + fonts + social + mockups + email sig + guidelines) | Logo + Brand Kit (300+ templates) |
| Time to result | 60 seconds | ~20 min |
| Price | Free first kit, then pay-per-kit | $65 one-time or $96/yr for Brand Kit |
| Customization | Full AI customization with regeneration | AI generation + editor, limited flexibility |
| Ownership / Licensing | Full commercial ownership, all files | Full ownership of logo files |
| File formats | SVG (logo) + PNG (all assets) | PNG, EPS, SVG, PDF |
| Brand guidelines | Included | Included |
| Social templates | 20+ formats included | Included |
| Email signature | Included | Included |
| Mockups | Included | Included |
When each tool is the right choice
No tool is right for everyone. Here's where each one makes sense.
- You only need a logo and don't need a full brand kit.
- You want a one-time purchase for a logo without ongoing costs.
- You're comfortable with AI-generated designs and limited customization.
- You don't need email signatures, mockups, or brand guidelines.
- You need a complete brand kit — logo, colors, fonts, social templates, email signature, mockups, and brand guidelines — in one shot.
- You want AI-generated quality without spending hours on manual design work.
- You need full ownership and commercial rights with no per-asset fees.
- You want SVG logo files and PNG assets ready to use immediately.
A real brand kit, generated in 60 seconds
This is what BrandSnap AI outputs — logo concepts, color palette, font pairing, and brand voice.
Generate your brand kit free — takes 60 seconds
Logo, colors, fonts, social templates, email signature, and brand guidelines. First kit is always free.
→ Create your brand kitQuestions about this comparison
Looka's Basic Logo Package is $20 (one PNG). The Premium Logo Package is $65 (multiple formats). The Brand Kit subscription is $96/year.
Yes, Looka allows unlimited logo edits through their editor after purchase.
Looka exports PNG, EPS, SVG, and PDF logo files.
Yes, Looka's Brand Kit includes brand guidelines with your logo, colors, and fonts.